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Alltech FEI - World Equestrian Games Kentucky 2010

Kentucky Monthly Selected As Official Kentucky Magazine of the 2010 Games

For Immediate Release
03/12/2008

LEXINGTON, Ky. – The World Games 2010 Foundation today announced that Kentucky Monthly magazine has been selected as the “Official Kentucky Magazine” for the 2010 Alltech FEI World Equestrian Games.

Founded in 1998, Kentucky Monthly magazine celebrates the rich culture of the Commonwealth and has built a strong reputation as the premier publication chronicling life in Kentucky. Every issue overflows with the finest the Bluegrass has to offer, covering stories about the state’s highly acclaimed colleges and universities, one-of-a-kind artists, inspired restaurants and breathtaking destinations. This year the magazine celebrates its 10th anniversary as well as its status as the official magazine of The Cup Experience, the host committee of The Ryder Cup.

"To be affiliated with the 2010 Alltech FEI World Equestrian Games is an honor for Kentucky Monthly," said Stephen M. Vest, editor and publisher of the magazine. "As with the upcoming Ryder Cup, this is an event that will place the Commonwealth squarely on the world stage and we look forward to presenting the finest coverage available and providing a showcase where visitors can see what else Kentucky offers during their visit."

Kentucky Monthly will devote significant coverage to the 2010 Games beginning in October 2008, and the magazine will be offered in partner hotels and hospitality areas during the 2010 Games.

“Kentucky Monthly is a touchstone for the state on the most significant developments in culture, business, tourism, and beyond,” noted Foundation CEO Jack Kelly. “We are very pleased that Kentucky Monthly views the 2010 Games so importantly in their coverage plans, and for their audience.”

The Alltech FEI World Equestrian Games, to be held at the Kentucky Horse Park September 25-October 10, 2010, are the world championships of the eight equestrian disciplines recognized by the Fédération Equestre Internationale (FEI), and are held every four years. The Games have never before been held outside of Europe, nor have all eight disciplines ever previously been held together at a single site— both firsts that will be achieved at the Kentucky Horse Park. The 2010 Games are expected to have a statewide economic impact of $150 million. It is anticipated that more than 600,000 spectators will attend the 16-day competition.

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Media Contact:
Amy Walker
Office 859-255-2010 ext. 235
awalker@feigames2010.org
For more information on the 2010 Alltech FEI World Equestrian Games visit www.feigames2010.org.

Stephen M. Vest, Kentucky Monthly
Office 1-888-329-0053
steve@kentuckymonthly.com
For more information on Kentucky Monthly visit www.kentuckymonthly.com.